Why Email Hosting is Essential to Build Your Online Brand


In the digital realm, there are few things as important as a professional email account. In our modern world, the majority of online customers are always wary of a scam. Therefore, if you want to make a professional first impression then one of the most important steps you can take to accomplish this goal is to subscribe to an adequate and professional email hosting account.

The Problem With Free Email Hosting Accounts

The perfect email address is short and logical. The biggest issue many businesses face when using free email hosting account is they’re long, confusing and impersonal. For example, a free email hosting account used for customer service may look like “customersupport@gmail.com” – the biggest problem about this is anyone can create such an email account. Therefore, your business not only appears to be inadequate but it also creates room for suspicion.

email-hosting-image-1Enhancing Your Brand With Email Hosting

While using a generic free email hosting account and diminish your online brand, the opposite is true for personalized domain name email hosting. When you have a domain email account, you are in complete control over your online brand. This not only showcases your dedication to your business, as you must purchase this email account, but utilizing your own domain name makes it easier for customers to remember your emails. For example, a domain name customer service account can look like “customersupport@yoursite.com” which is far easier to remember and gives your email name an authoritative appearance. This helps establish credibility among visitors by showing you’re a real company with real solutions/services/products.

Along with the aforementioned benefits, utilizing personal email hosting can accomplish the following when it comes to branding your business online:

Establishes Online Identity – By utilizing an email handle with your own domain name, it not only reinforces your digital brand, but also adds an incredible amount of credibility when it comes to establishing your professionalism in the digital marketplace.

Sets Your Company Apart – Instead of using free and generic email handles, utilizing your own domain name separates you from not only your competitors, but also helps ease the minds of customers and potential customers that you’re not a spammer or a fake business. Both of which are imperative when formulating your online brand and identity.

Enhances Your Professionalism – Because it takes money and time to create a personalized email hosting account, visitors and customers will automatically view you as an authority within your industry. This is imperative when solidifying your reputation among the digital marketplace.

POP Mail Clients – Having access to your email wherever you are is essential for a new and established online business. Domain name email hosting accounts offer POP mail clients, which allow you to have mobile access to your email accounts 24/7.

Importance of Server Speed – Having purchase email hosting is a great start, however what is the server speed? Website and email server hosting speed is becoming more important in today’s online world. Consider the fastest web hosts outlined here as you weigh your options.

For more hosting options, visit: http://webhostingprof.com/fastest-web-hosting-providers/